For the transportation company MSZTrans, I designed a custom logo, following a structured process divided into five key phases. The project began with a briefing - the client filled out a detailed form through which I gained a clear understanding of their preferences, business model, and brand vision. This was followed by the research and inspiration phase - I analyzed competitors, industry standards, and styles that align with the transportation sector.

In the third phase, I developed logo sketches, experimenting with brand initials and symbols related to transport and movement. The best ideas were then vectorized in Adobe Illustrator - with attention to proportions, typography, and scalability. After presenting several options, the client selected the final version, which was further refined based on feedback.

The project concluded with the preparation and delivery of all necessary files - the logo in various formats (AI, SVG, PNG, PDF) and versions (CMYK/RGB, light/dark background). The client was extremely satisfied with the professional approach and the logo that clearly communicates the reliability and modern image of their brand.

For Hotel Slodes in Belgrade, I worked on designing a new logo with the goal of giving the brand a modern and professional visual identity that reflects reliability, hospitality, and elegance. The project was divided into five carefully planned phases.

The first phase was the briefing - I sent the client a custom form to gain insight into their preferences, stylistic direction, and the specific character of the hotel. Based on the collected information, I began the research and inspiration phase - analyzing both domestic and international competitors in the hotel industry, as well as visual elements that evoke high-quality service and luxury.

In the third phase, I started sketching ideas - experimenting with initials and symbols that could visually represent the name and spirit of the hotel. The most successful sketches were transferred into digital format and vectorized in Adobe Illustrator - paying attention to legibility, proportions, and versatility across different media.

After the client reviewed the proposed versions and selected the final one, I made additional refinements based on their feedback. In the final phase, I prepared and delivered all necessary files - the logo in multiple formats (AI, SVG, PNG, PDF) and various versions (CMYK/RGB, for light and dark backgrounds). The final result is a simple yet impactful logo that successfully communicates the atmosphere and professionalism of the hotel. The client was very pleased with the outcome.

For the IT company Octonis from Serbia, I was responsible for designing a logo that visually represents the company’s technical expertise, flexibility, and innovation. The project was carried out through five clearly defined phases - briefing, research, sketching, vectorization, and final delivery. The result is a modern and distinctive logo that combines the symbolism of an octopus - as a metaphor for efficiency and multifunctionality - with clean, digitally inspired typography.

The logo was created in Adobe Illustrator and delivered in multiple formats (AI, SVG, PNG, PDF), as well as in versions adapted for light and dark backgrounds, in both CMYK and RGB color modes. The client was extremely satisfied, as the logo clearly communicates the strength, technical precision, and professionalism of the brand.

For the company Plan Concept from Slovenia, I worked on designing a logo that visually communicates their professionalism, precision, and technical expertise in the field of electrical installations. The entire process went through five phases: briefing, research, sketching, vectorization, and final delivery.

The logo was developed in Adobe Illustrator, with a strong focus on simplicity, readability, and technical clarity. It combines a modern look with elements that reference electricity and engineering, making it easily recognizable and functional across different media. The final files were prepared in all standard formats and versions – for light and dark backgrounds, as well as in both CMYK and RGB color spaces. The client was very satisfied with the solution, which clearly represents their services and values.